As the official fitness tracker sponsor of parkrun UK, Fitbit will offer its wireless activity trackers and popular app to parkrun’s active community of runners, empowering them with the information they need to reach their performance and training objectives during the week, as they gear up for that Saturday parkrun with their friends and family.
On the walk to work, at the weight room or in the last mile. Somewhere between first tries and finish lines. Pillow fights and pushing limits. That’s where you find fitness.
Every moment matters and every bit makes a big impact.
Because fitness is the sum of your life. That’s the idea Fitbit was built on—that fitness is not just about gym time. It’s all the time. How you spend your day determines when you reach your goals. And seeing your progress helps you see what’s possible.
By using a Fitbit tracker during the week you can monitor your fitness and activity and make the most of your weekly parkrun Saturdays!
Open to all, parkruns are described as ‘those runs where you make friends.’ parkrun hold free, weekly, 5km timed runs around the world. The runs are open to everyone, and take place in various outdoor surroundings where people at all levels of fitness are encouraged to take part – from those with no experience to Olympians.
There are currently 336 parkrun locations across the UK including parks, woodlands, beaches and more urban locations.
Tom Williams, Managing Director, parkrun UK commented, “We’re excited to bring Fitbit devices to the parkrun community to help users get more out of their runs and training sessions, in addition to providing encouragement to be more active all week long. From smashing their fitness goals during the working week, showing real time step counts during a parkrun, or simply walking with the family, Fitbit devices are a perfect fit for all park runners.”
By supporting events like parkrun, Fitbit is helping to provide positive experiences for runners of all levels to train and reach their goals by empowering them with data, inspiration and guidance through the Fitbit platform which combines connected health and fitness devices with software and services, including an online dashboard and mobile apps, data analytics, motivational and social tools, personalised insights, and virtual coaching through customised fitness plans and interactive workouts.
With devices like the Fitbit Flex and One plus the Fitbit Charge HR and Fitbit Surge with PurePulse™ heart-rate tracking technology, these trackers will help park runners at all levels monitor workout intensity with step counts, active minutes, calories burned and simplified heart rate zones and more accurate calorie burn on the Fitbit Surge & ChargeHR, to train more effectively.
For additional inspiration and encouragement, parkrunners will receive exclusive training tips, healthy lifestyle guides and motivational challenges from Fitbit and its ambassadors, including four-time Ironman Triathlon World Champion Chrissie Wellington and Olympian, physical activity expert and renowned sport scientist Professor Greg Whyte.
By the end of the year, Fitbit and parkrun UK will also give runners the opportunity to link their Fitbit accounts to the parkrun results for added competition and challenges, providing greater awareness of their progress during parkruns, as well as getting insights into their overall health from the moment they wake and all through the night.